Hello, my name is Marie. I am studying Digital Business Management in my 2nd semester at DHBW Bad Mergentheim. In the meantime, I’m back in the theory phase after my 1st practical phase ended the week before last.
I spent the first 1.5 months of the practical phase at TecCom and TecRMI in marketing. There I helped with the creation of flyers, powerpoints and mailings. I was also able to learn about Adobe Illustrator and independently create a poster for trade fairs.
I business unit. There I learned how to write invoices and offers and how to create new customers in CRM (Customer Relationship Management).
During my practical phase, I also worked in the social media trainee team for the first time. There I was able to edit the Trainee Tracks page and create content for the various social media platforms. In particular, we revamped our TikTok account.
In conclusion, I can say that I really enjoyed the practical phase because I was able to work in the various business units right from the start. This practical phase also allowed me to apply theoretical principles from university in practice.