Ba­che­lor of Arts Busi­ness Stu­dies – Mar­ke­ting Ma­nage­ment (m/f/d)

Dual Stu­dy Pro­gramm at DHBW Mannheim

Start of studies 

start­ing Sep­tem­ber 2026 

many elec­ti­ve courses 

Duration 

3 years 

210 ECTS-points 

What should you bring with you?

  • You are in­te­res­ted in how psy­cho­lo­gi­cal pro­ces­ses in­fluence decisions
  • You want to de­ve­lop crea­ti­ve so­lu­ti­ons for com­plex chal­lenges in mar­ke­ting and sales
  • You are in­te­res­ted in the ef­fects of di­gi­ta­liza­ti­on on mar­ke­ting and sales
  • You have a ge­ne­ral qua­li­fi­ca­ti­on for uni­ver­si­ty ent­rance (A‑level) or a com­pa­ra­ble qualification

Lan­guages

To­pics of interest

Ger­man (le­vel C1)

Eng­lish

Busi­ness Administration

Mar­ke­ting

Data coll­ec­tion and analysis

Re­a­ding Eng­lish tech­ni­cal literature

IT

What do we offer?

Fle­xi­ble workhours 

Stu­dy­ing cur­rent to­pics & trends 

Com­pa­ny pen­si­on plan 

Com­pre­hen­si­ve onboarding 

Meal allowances 

Ex­cel­lent chan­ces of be­ing hired 

Fuel vouchers 

Housing allowances 

Fri­end­ly & in­for­mal atmosphere 

In­de­pen­dent work in in­ter­na­tio­nal teams 

Ro­ta­ti­on to our locations 

Sup­port for fur­ther training 

Are you in­te­res­ted in the dual stu­dy pro­gram “Ba­che­lor of Arts: Busi­ness Ad­mi­nis­tra­ti­on – Mar­ke­ting Management”? We are loo­king for­ward to re­cei­ve your application!

What our Trai­nees say about TecAlliance

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Work­shops

Learn ba­sic pro­gramming and get to know TecAlliance

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Why TecAlliance?

The­se op­por­tu­ni­ties have con­vin­ced us of TecAlliance

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Events

Meet us at a trade fair and talk to us on the spot.

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