Hey, my name is Moritz and I am studying industrial engineering in the 4th semester. Currently I am writing my second project work T2000 in the sales area and I am investigating the unique selling points of the RMI solution compared to competitive products.
For this reason I was allowed to participate in the workshop fair in Berlin last Friday. The fair is one of the largest trade fairs for automotive parts, accessories, tyres and workshop equipment in Europe. The fair was stretched over four large halls in which many things were offered, from OE parts manufacturers to wholesalers to marten defence information stands. The TecAlliance was also represented here with the RMI (Repair and Maintenance) Solution. Technically interesting vehicle parts such as turbochargers or transmissions were exhibited at a wide variety of booths, so the trade fair also had a lot to offer for technology enthusiasts.
In conclusion, I can say that the visit to the fair helped me a lot to discover the latest trends in the IAM (Independent Automotive Aftermarket), to get to understand market companions and above all to understand the market in a better way.